Ideas should never be isolated.
Advertising is about sharing ideas. It’s about sharing ideas that inspire us to help others. Ideas that persuade us to think differently. Ideas that reassure us when we feel vulnerable.
But while we find ourselves isolated from each other, sharing ideas is that bit harder. It’s why we’ve created ISOLATED Talks®. Our aim is simple: with your help, we want to keep sharing ideas. By doing so we hope to connect us in times of isolation and support mental health and wellbeing.
We know only too well how many of us are in need of all the support we can get right now.
It’s why we hope you can donate to one of our charity partners, share a talk so others might, make a difference as a Partner organisation, or simply be reminded to check in with a friend or family member.
You’ll find talks here from some of the smartest folks in our industry.
Rory Sutherland, Rosie and Faris Yakob, Dave Trott, Vikki Ross, Jane Evans, Colin Lewis, Tom Goodwin, Amy Kean, Mark Borkowski, Nicole Yershon, Rob Schwartz, JP Castlin and so many more brilliant people are all sharing their ideas and insight from self-isolation in the hope of inspiring you to do the same.
Indeed, we want to encourage you to be involved too. We’ve set it up so you can submit your own ‘isolated talk’ to share with others through this platform. You can find out how to submit your talk at the top of the page under ‘Submit’. Whether you’re a designer or developer, a marketer or media buyer, a creative director or copywriter, like us, you know the positive difference ideas make to people’s lives. We hope you’ll join us in our mission.
Motivated by ideas: How ISOLATED Talks® started
With a loving nod to the wonder that is TED Talks, this idea grew out of a thought Giles Edwards (Founder of Gasp) had to share talks recorded from isolation for people in isolation.
Working with author and copywriter, Glenn Fisher (All Good Copy), they set about bringing together a broad range of industry experts to get the ball rolling and share their ideas and insight from isolation.
Meanwhile, designer Tommy Mason (Studio Mason) and developer Matt Ballington (Kober Digital) went about designing and building the helpful platform you find yourself on now.
The response to the project has been incredible from the start and we can’t thank all of the speakers who have contributed to this project enough.
Initially a fundraiser in support of the Samaritans, ISOLATED Talks® has since grown to work with several Partners, organisations big and small, to creatively support mental health.
And we still, of course, strongly encourage you to support the vital work of the Samaritans. And, please, get in touch with friends and family and ask how they are. Listening makes talking easier.